Category: NOW FOODS

NOW FOODS

Showing 33–48 of 341 results

  • What is Stevia?

    BetterStevia® is a zero-calorie, low glycemic, non-GMO, plant-derived sweetener that makes a perfectly healthy substitute for table sugar and artificial sweeteners. Unlike chemical sweeteners, BetterStevia® is a pure stevia extract and is easily utilized by the body and metabolized in the same way nutrients are. With a taste that is naturally 60-100 times sweeter than refined sugar, a tiny amount is all it takes to sweeten your favourite beverages, foods and desserts! Not all stevia is the same, though. NOW takes special measures to preserve stevia’s natural qualities in this unique, pure, better-tasting stevia.

    BetterStevia® utilizes a whole leaf extract that retains the pure sweetness of real stevia, as opposed to other products that have only isolated fractions, such as Rebaudiana A (Reb A). NOW stevia is processed using a special enzymatic treatment that results in a clean, superior tasting stevia extract. Their focus is on quality and freshness giving BetterStevia® a well-rounded, sweet taste that’s very close to that of pure sugar, without the calories or the guilt. This is why it is called BetterStevia®.

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  • What is Bilberry Complex?
    Bilberry (Vaccinium myrtillus) is the fruit of a small shrub related to blueberry growing in cool, temperate climates. It has been used by herbalists for centuries and modern scientific studies have indicated that bilberry possesses powerful free radical scavenging properties. NOW® Bilberry Complex is a standardized bilberry extract with 25% anthocyanins and is completed with carrot powder and citrus bioflavonoids.

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  • What is BioCell Collagen Hydrolyzed Type II?
    BioCell Collagen® is a versatile nutritional supplement that supports both joint health and moisture retention in mature skin. This patented, pre-digested complex from chicken sternal cartilage has natural hydrolyzed collagen and other naturally occurring elements of healthy connective tissues, including chondroitin and hyaluronic acid. With BioCell Collagen® you can promote healthy joint function, comfortable movement, and strong connective tissue while maintaining normal moisture levels in aging skin.
    BioCell Collagen® is a registered trademark of BioCell Technology LLC, Irvine, California USA (Protected by Patents).

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  • What is Biotin?
    Biotin is a water-soluble vitamin necessary for normal growth and body function. Biotin functions as a key regulatory element in gluconeogenesis, fatty acid synthesis, and in the metabolism of some amino acids. Alongside its role in energy production, biotin enhances the synthesis of certain proteins. In addition, biotin promotes healthy immune system function and plays a critical role in skin health.

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  • Piper Nigrum
    Ingredient: 100% pure black pepper oil.
    Aroma: Dry, spicy, sharp
    Attributes: Warming, stimulating, focusing, cleansing.
    Mixes well with: Geranium, lavender, frankincense, clary sage, sandalwood, citrus and spice oils.
    Extraction Method: Steam distilled from dried unripe berries.
    Physical Characteristics:
    Specific Gravity: 0.864-0.884
    Refractive Index: 1.479-1.488
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  • What is Blood pressure Health?
    NOW® Blood Pressure Health combines two botanicals widely known to support healthy cardiovascular function. MegaNatural®-BP™ is a patented and clinically tested Grape Seed Extract standardized for Polyphenols. MegaNatural®-BP™ has flavonoids that can support healthy arterial function and may help support normal blood pressure already within the healthy range. In addition, NOW has included a standardized Hawthorn Extract for free radical protection and cardiovascular support.* Natural color variation may occur in this product

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  • What is Boron?
    Boron is a biologically active trace mineral that affects calcium, magnesium and phosphorus metabolism. Boron is known to support bone strength and structure.
    Boron is essential to plant growth and in turn finds its way into the human diet. Boron is present in plant foods such as fruits (especially plums, grapes, and avocados), vegetables, nuts, and legumes.
    Despite its availability in nature, ingesting adequate amounts of boron can be difficult as Boron levels in plant food may be low and modern dietary habits indicate people do not eat enough fruit and vegetables.

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  • What is Boswellia Extract?
    NOW® Boswellia Extract is a standardized extract of Boswellia serrata, also known as Frankincense, a resinous botanical that has been used for centuries by traditional Ayurvedic herbalists. The bioactive constituents of Boswellia, Boswellic Acids, have been shown in scientific studies to affect key enzymes involved in the maintenance of healthy tissues. Through these mechanisms, Boswellia may help to support the immune system’s balanced response to the typical wear and tear of everyday life.What is Boswellia Extract?
    NOW® Boswellia Extract is a standardized extract of Boswellia serrata, also known as Frankincense, a resinous botanical that has been used for centuries by traditional Ayurvedic herbalists. The bioactive constituents of Boswellia, Boswellic Acids, have been shown in scientific studies to affect key enzymes involved in the maintenance of healthy tissues. Through these mechanisms, Boswellia may help to support the immune system’s balanced response to the typical wear and tear of everyday life.

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  • Romance Blend
    Ingredient: Lavender Oil, Ylang Ylang Oil, Bergamot Oil, Orange Oil, Patchouli Oil, Cedarwood Oil
    Aroma: Sweet, warm and floral with fresh citrus notes
    Attributes: Romantic, balancing, calming
    Extraction Method: Lavender, Patchouli, Cedarwood and Ylang Ylang Oils Steam Distilled; Bergamot and Orange Oils Cold Pressed
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  • What is Brain Elevate™?
    NOW® Brain Elevate™ is scientifically formulated to support healthy cerebral functions. Brain Elevate™ features ginkgo biloba and RoseOx®, two plant extracts known for their free radical scavenging properties. This product is also formulated with phosphatidyl serine, L-glutamine, and choline as critical brain nutrients to support optimal results.*

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  • What is Brewer’s Yeast?
    As hinted in the name, brewer’s yeast is a by-product of the beer-brewing process that is produced through the cultivation of a particular species of yeast (Saccharomyces cerevisiae) on malted barley. Once the fermentation process is complete the yeast is separated from the beer, dried via rollers and then debittered for human consumption. Brewer’s yeast is a naturally occurring source of protein, as well as several vitamins and minerals

    Brewer’s Yeast has several naturally occurring vitamins, minerals and other beneficial nutrients. No synthetic vitamins are added to the yeast during processing.
    Brewer’s Yeast has naturally occurring B-vitamins such as: Thiamin (Vitamin B-1), Riboflavin (Vitamin B-2), Niacin, Vitamin B-6, Folic Acid, Vitamin B-12, Biotin and Pantothenic Acid.
    NOW® Brewer’s Yeast delivers the natural nutrient profile found in Genuine Whole Foods.
    Natural colour variations may occur in this product.

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  • What is Brewer’s Yeast?
    As hinted in the name, brewer’s yeast is a by-product of the beer-brewing process that is produced through the cultivation of a particular species of yeast (Saccharomyces cerevisiae) on malted barley. Once the fermentation process is complete the yeast is separated from the beer, dried via rollers, and then debittered for human consumption. Brewer’s yeast is a naturally occurring source of protein, as well as several vitamins and minerals
    Brewer’s yeast has naturally occurring protein and several B-vitamins. It is produced by cultivation of Saccharomyces cerevisiae in the production of beer. After fermentation, the yeast is separated from the beer, roller dried and debittered.
    NOW® Brewer’s Yeast delivers the natural nutrient profile found in genuine whole foods.
    Natural colour variation may occur in this product.

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  • Bromelain 500mg 60VC

    Bromelain is a proteolytic enzyme derived from the stem of the pineapple plant that has protein-digesting properties. When taken with food, Bromelain can help to support healthy digestion; when taken between meals, it may help to support joint comfort and may help to relieve temporary soreness that is associated with muscle overuse. Bromelain is designed by nature to support proper gastrointestinal function and may also help to promote the comfort of muscles and joints.

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  • By combining essential oil extracts from citronella, lemongrass, rosemary and thyme, NOW® Bug Ban™ essential oil blend naturally repels some of today’s most annoying winged intruders.
    Ingredients: Citronella Oil (Cymbopogon winterianus) 33.3%

    Lemongrass Oil (Cymbopogon flexuosus) 33.3%

    Rosemary Oil (Rosmarinus officinalis) 16.7%

    Thyme Oil (Thymus vulgaris/zygis) 16.7%

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